Nike Dance
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Creative Direction
What is it like to experience the joy of movement through the eyes of Bailey Sok? For this brand partnership, our goal was not only to showcase Bailey Sok's passion for dance but also to inspire the next generation of dancers to find their own joy through movement. Responsibilities included building the overall creative strategy, developing the look and feel of Bailey’s world, and overseeing the creative process from conception to completion.
Credits:
Nike Art Director: Chenzo
Nike Art Director: Keith Liban
Nike Narrative: Maya Henderson
Nike Producer: Megan Sedey
Nike Producer: Fran Nazario
Photographer: Brian Tampol
Director: Anthony Pham
Director of Photography: Nicholas Wiesnet
Executive Producer: Jerad Anderson
Production team: Bam Production
Stylist: Danasia Sutton
Hair: Amy Chin
Makeup Artist: Vyvy Tran
Graphic Design: Golden
Design Lead: Matt Saint
Full Video: Link
Credits:
Nike Art Director: Chenzo
Nike Art Director: Keith Liban
Nike Narrative: Maya Henderson
Nike Producer: Megan Sedey
Nike Producer: Fran Nazario
Photographer: Brian Tampol
Director: Anthony Pham
Director of Photography: Nicholas Wiesnet
Executive Producer: Jerad Anderson
Production team: Bam Production
Stylist: Danasia Sutton
Hair: Amy Chin
Makeup Artist: Vyvy Tran
Graphic Design: Golden
Design Lead: Matt Saint
Full Video: Link