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Nike Editorial
Spring Training
Art Direction

For this season, the brand creative team was tasked with creating a cohesive editorial campaign across all categories at Nike. Our goal was to seamlessly blend sport and lifestyle elements while delivering a unified brand voice. Responsibilities included building the initial creative direction, shoot plan, casting, on-set art direction, and post-production.



Credits:

Nike Creative Director: Mark Aver
Nike Art Director: Chenzo
Nike Producer: Alissa Hudson
Nike Producer: Lindsey Hinrichs 

Production: Picture Farm
Photographer: João Canziani                            
Photographer: Fanny Latour
Stylist: Anna Trevelyn